Published: 23/06/2021 By Saint Property ServicesAirbnb is a great resource for holidaymakers and property owners alike but can be a very competitive space. As a trusted site around the world; this platform has become a mainstay for anyone looking for a cheeky weekend away with friends or an epic journey across an unknown continent with 150 million users in 2018 alone. Over 7 million listings provide accommodation to these users making it more important than ever to improve your Airbnb and fill bookings in and out of the busy season. Here are our top tips on improving your Airbnb.
Small Additions Make Big Impact
When going on holiday it’s often the little touches that stick with you. Think of the little chocolates on pillows in hotels, or an ice bucket with a nice bottle of wine. These touches instantly resonate with guests and make them feel special. The cost of a bottle of wine here or a few chocolates there is negligible when compared with the cost of a holiday so why not invest in a few nice touches and watch the five-star reviews flood in.
It’s not just guest gifts but also touch-ups to your property that can make a world of difference. Changing soft furnishing covers, bedding, shower curtains or even just washing walls can breathe new life into your property and make it stand out all year round. You can even theme colours to match the natural environment from bright colours in the spring to warm tones in the winter. With an afternoon and some careful planning, you can map out several small additions to improve or update your Airbnb.
Make a Good First Impression
As we’ve spoken about in a previous blog, whether selling your home for good or even just renting it out on Airbnb, curb appeal is incredibly important to your success. A property, much like a person, makes a first impression. If you arrive on holiday and your holiday accommodation has a door with faded paint, a dark entrance hall, or a poorly maintained garden it’s going to negatively affect your experience. This is where fresh eyes can help.
Try to see your property from a guest’s perspective. Most people visit somewhere they haven’t been so having a clean, bright, inviting entranceway is the best way to make someone feel at home. You can even outsource this job. Get a family member or friend to visit the property and give you their honest feedback. Once you’ve got all the info you can set about planning what to improve. Maybe it’s painting your front door a lovely bright yellow to catch the morning sun, adding some pathway lights, or perhaps a few planter boxes leading up to the house to add some lovely scents and blossoms. Whatever the budget or time frame, improving your Air Bnb’s first impression is one of the first issues you should address.
Photos, Photos, Photos
Your listing is almost as important as your property. With loads of competition on the market; it’s important to update your listing regularly with information about date availability, special offers, and photos. Photos are one of the best ways to entice visitors to book a stay with you and should be chosen with care.
First, you’ll need to decide whether you take your own photos or hire a professional. If you’re taking the photos yourself, you’ll want to make sure you use a good camera on a bright, sunny day. Low-quality photos and poor lighting can make even the best property look terrible.
If you decide to go with a professional photographer you’re more likely to get stunning photos of your property. However; it’s important that you discuss what you want from your photographer. Having unrealistic photos that have been edited with loads of filters or show the property as it wouldn’t appear normally to guests can lead to complaints. In fact, misleading photos are one of the biggest Airbnb customer bugbears.
Whether you go it alone, or with a professional, make sure to get shots from different angles. For example, a shot of the whole bedroom with a few close-ups of the bedside table, or a photo of the view from the window will provide guests with a realistic idea of your property while also showing them, ‘you could enjoy all this if you book now.’
Keep Communication Channels Clear
It’s not just the property but also the property owner that can benefit from improving their AirBnB skills. One area in particular that many property owners find difficult to manage is communication as you can never really anticipate how much assistance a guest may need.
Between booking and arrival, there is often a slurry of messages. Guests might ask for directions, if it’s possible to arrive late because of a flight delay, maybe even a special dietary request or allergy question. How helpful and timely a host response can affect a guest’s experience significantly so staying on top of your emails and phone calls is a must.
This is one area where going with a professional Airbnb lettings management team can help. As a modern property services provider; we understand that holiday rentals are a fast-paced industry where going the extra mile matters. We offer a range of packages to help you manage your property from a simple booking service to covering 24-hour check-in, providing cleaning staff, and even restocking linens. Our aim is to help you make more money on your property in a flexible, stress-free way. Contact us now and we’ll talk you through our AirBnB management options to help you find a plan that fits into your lifestyle.
As you can see there are several universal ways to improve your Airbnb listings, be it in Nottingham or Notre Dame. If you need a hand with your property management or want to find out more about the fun and exciting world of holiday rentals contact us today and our team will help you build out your portfolio.